A free 5-session live course for data engineers, analytics engineers, and data scientists who are already the strongest person on the team and stuck at the same level. You’ll build the case for your next title and your next number out of work you’ve already delivered.
It won’t teach you to negotiate a comp band or prep for interviews. Those are separate problems, and this isn’t the place for them.
Save your seat, all 5 sessions are free
Live starts Monday, September 14. Add all 5 sessions to your calendar in one click.
The credit keeps landing on someone else
You’re the one they Slack at 11pm when the pipeline dies. When the numbers moved last quarter and nobody could explain it, you were the one who actually knew. And the thing three people swore couldn’t be fixed, you fixed it, quietly, on some ordinary Tuesday, because that’s the job and it didn’t occur to you to make noise about it.
Then the review comes round and your manager says strong work, let’s revisit next cycle. Again.
Meanwhile someone who ships half of what you do, and talks about it twice as much, just got the title you were waiting on.
Go and look up your market rate. It takes about ten minutes, and most people reading this are a full band behind, some of you more than that. The work is there. What’s missing is a person with a budget who can see it, and you’ve never sat down and shown them. It’s a shit spot to be in, and half the time it isn’t even your fault.
What another quiet year actually costs
Say nothing changes. You stay strong, stay busy, stay underpaid. The gap compounds too, because next year’s raise is a percentage of this year’s wrong number.
And it was never only about the money. It’s whether you get to pick what you work on, whether you’re on the call when the quarter gets planned, whether the next hire reports to you or you end up reporting to them.
Another year as the most capable person on the team and the one nobody upstairs can name. That’s a hell of a way to spend twelve months.
The fix is building the case for work you already did
You don’t need another certification, a side project, or one more heroic quarter. You’ve already done the work. What’s missing is the promotion case, the one document your decision maker actually reads, built from wins you delivered and put into the language they think in.
Over 70% of data professionals report to a manager who isn’t technical. So the win that’s obvious to you, the night you got the nightly run down from 6 hours to 40 minutes and quietly went to bed, means nothing upstairs until someone puts a number on it in money, time, or risk. That translation is the thing nobody taught you, and it’s the one that moves your number.
You get promoted for the work your manager can explain to their own boss in one sentence.
One thing before you sign up. This is for presenting work you actually did. If you’re hoping to dress up work you didn’t, no case will save you, and the course will make that plain to you before it’s plain to anyone else. It only works if you’re already good at the job.
What you’ll build, across 5 live sessions
Every session ends with something you actually build and keep. You show up live, you leave with the asset in hand, and you’ve got 3 to 5 days to finish it off before the next one comes round.
The Wins, Monday, September 14. Sort a year of work into what you actually delivered versus what you can only claim, and start your Win Ledger live. You keep feeding it for the rest of the course.
The Number, Wednesday, September 16. Name what you’re actually asking for, title and salary, and build a market-verified range from three real sources so your number is a position you can defend, not a feeling.
The Translation Layer, Friday, September 18. Turn each technical win into a business outcome a non-technical manager can weigh, in money, time, risk, or speed. This is the session most people have never done, and the one that changes the answer.
The Promotion Case, Monday, September 21. Assemble the case your decision maker actually reads, in whatever format fits the evidence, and write the send sequence and the 24-hour recap around the conversation.
How Erfan Got 20%, Wednesday, September 23. A live interview with someone who ran this exact pipeline and walked out with a lead role and a 20% raise. Then you audit your own case against his, beat by beat, and mark where yours is thin.
How Erfan went from senior engineer to lead, and 12% to 20%
Erfan Hesami was a senior data engineer who was, by his own account, stuck. Here’s exactly what he did, and it’s the same pipeline you’ll build in the course.
He started collecting wins and feedback and sharing his weekly goals with his managers. He kept that up for about two months, so by the time the conversation happened, none of it was a surprise to anyone.
He built the case as an interactive dashboard, a living brag-list his manager could click through, instead of a document that gets skimmed once and closed.
He asked for the title and the scope first, before he named a number. Then he backed the number with his own market research, a $175,000 to $195,000 range he could point at.
The first offer came in around 12%. He’d done the homework, so he negotiated, and it landed near 20%. Finance signed off on the higher number in a 15-minute meeting, because by then there was nothing left to argue about. Over roughly four meetings across two to three weeks, he moved from senior engineer into a lead role. Direct reports came up as a future opportunity, not something handed over on the day.
No guarantee is attached to that. It’s one documented case, not a promise about your outcome. But it’s the whole method, run by a real person, and on the last session he walks you through it live and takes your questions.
Who this is for
Data engineers, analytics engineers, and data scientists, roughly 3 to 10-plus years in.
People at a scale-up or a small-to-mid company who are already the strongest on the team and stuck at their level.
People who have actually delivered and are tired of watching it go unpaid.
Who this is not for
Anyone in their first year or two. You don’t have the delivered work yet, and this won’t manufacture it.
Anyone after salary-band negotiation tactics or interview prep. Different problems, not covered here.
Anyone who wants a certificate to hang on LinkedIn. There isn’t one.
Anyone hoping to present work they didn’t do. The course is built to catch that, and it will.
What it costs
The 5 live sessions are free. Everyone’s welcome, no subscription needed.
Show up live and you get every session at no cost. Bring the friend who’s been grumbling about their number for two years. Take screenshots as you go. I mean it.
Paid Data Gibberish subscribers also get the recordings and the full Promotion OS. That’s the Win Ledger, Musts Card, translated Impact Inventory, Promotion Case and Send Sequence, Recap Template, self-audit, and the AI prompt packs, all in one Notion workspace. These are the scripts and playbooks I actually use with clients.
Through September 24, an annual subscription is under $60.
Why there’s no guarantee
I’m not going to promise you a promotion or a raise. Anyone who does is lying to you.
What I can hand you is the method, and one documented case where it worked. Erfan’s 20% is his result, not a coupon you redeem by showing up. Some cases end in a title. Some end in a raise. Some end in an honest no, where you made the case in full and the answer was still no, and now you know exactly where you stand and why.
That last one counts too. A real answer beats another year of guessing.
Questions you’re already asking
I already know most of this. I’ve read your stuff for years.
Probably true, in pieces. What you likely haven’t done is run the translation layer over your whole ledger, line by line, until every win reads in money or time or risk. Or built the case in the exact format your decision maker reads, with a send sequence and a recap around it. Knowing the ideas and having the finished case sitting in your drive are two different things. This course is the second one.
I don’t have time for a 5-part course.
It’s about 212 minutes of live teaching over 9 days, and you keep the recordings if you’re a subscriber. The work happens in the 2 to 5 day gaps, on your own wins. That’s the prep you’d have to do before any promotion conversation regardless, so this is really just it finally getting done on a schedule.
This won’t work in my org.
It works anywhere there’s real delivered work and a person who decides titles and pay. It assumes your manager probably isn’t technical, which is true for most of you. It doesn’t assume a formal promotion cycle, a big company, or spare budget lying around. What it can’t do is invent headroom that isn’t there. If there’s genuinely no path where you are, the case tells you that clearly, which is worth knowing before you burn another year.
Do I have to pay to attend?
No. All 5 live sessions are free and open to everyone. Paying gets you the recordings and the Promotion OS, and the annual subscription is under $60 through September 24.
What if I miss a session?
Come live if you can, the chat is where your questions get answered in real time. If you miss one and you’re a paid subscriber, the recording is yours. If you’re attending free, my honest advice is to take screenshots as you go.
Is this salary-negotiation training?
No. It won’t cover comp-band mechanics or interview prep, and it’s not about switching jobs. It’s about building and presenting the case for a promotion where you already are.
Start Monday
The first session, The Wins, is live on Monday, September 14 at 12pm EEST. All 5 sessions are free.
Save your seat and add all 5 to your calendar
Want the recordings and the full Promotion OS? Grab an annual subscription while it’s under $60, through September 24.
You did the work. A year from now you’ll either be paid for it or you won’t, and the difference is a case you were going to have to build anyway. Start Monday.